Running a business in Finland is hard enough. I help you get it out of your head and into systems that work.

Answer four quick questions and get a free, personal read of where your business is leaking time. No call, no pressure.

Based in the Helsinki area · Prices listed openly below

Maris Vene, founder of Asoleia
Who I help

If you're running a small business in Finland, especially as a foreigner, you already know it's harder than it should be. Not because you're doing anything wrong. Building something in a country that wasn't set up around you just means more admin, more unwritten rules, and more things no one explains. I help with that part: I find what's quietly eating your time, and build simple systems so less of it disappears in confusion.

You don't need perfect Finnish. We can work in English and keep everything simple.

More about me
A quick check

You might need this if…

Sound familiar? Take the free read → A few quick questions, and I'll send you a personal look at where your time is probably leaking.

— Start here

A free, mini review of your business.

Four quick taps and your email. I look at your answers myself and send you a short, personal read of where your business is probably leaking time. Free, and usually the same day.

Prefer to just write? info@asoleia.com Find me on LinkedIn & Instagram

This comes straight to Maris. Your details are used only to reply to you, never shared. No sales call required.

01 — The real work

I turn complexity into clarity.

I see the whole picture, spot what's quietly slowing you down, and build the systems that make a business run smoothly.

One real example

What "everything has a place" actually looks like.

One example: a money overview I build with clients. One page that shows what's coming in, what's going out, what's due, and what's actually yours.

Running a business in Finland means juggling things no one explains properly: ALV, ennakkovero, YEL, payroll if you have a team. They're all connected, and most entrepreneurs track them in their head, or not at all.

Your accountant handles the official side. This is the part they don't do: a forward view, so you always know where you stand. Before the due date, not after.

Salon Kielo · Money overview
💶
Money overview · June
Salon Kielo Oy · updated 9.6. · demo data
Coming in €3,090 expected
Invoice 1041 · Wedding packagesent 28.5€820Paid
Invoice 1042 · May clientsdue 16.6€1,460Waiting
Invoice 1043 · Chair rentaldue 24.6€590Waiting
Gift cards, web shopMay total€220Paid
Going out €2,176 due
YEL insurancedue 22.6€389Due soon
Ennakkoverodue 23.6€310Due soon
Studio rentdue 1.7€650Scheduled
ALV · Maydue 12.7€743Scheduled
Booking app + toolsmonthly€84Scheduled
After everything is paid≈ €910 is yours

Demo data, but this is the real structure.

When clients usually come to me

Two situations, the same kind of help.

Most owners aren't doing anything wrong. They're just carrying the whole business in their head.

Your business needs to run better

  • Your business is growing and information is starting to feel scattered
  • You're spending too much time doing things manually
  • Your tools don't work well together
  • Everything depends on you remembering things
  • You know something needs to change, but you're not sure where to start

You're building something new

  • Opening a salon, or a second location
  • Starting a business
  • Launching a website or a new service
  • Growing a team
  • Managing a project with lots of moving parts

In both cases, I'm not there to do the tasks. I see how it all fits, find what's missing, and build the structure to move it forward.

02 — Recent work

Real businesses, real systems.

A look at the kind of work I do, and the businesses I've helped bring structure to.

— Case 01 Strategic partner

A Plus House

Strategic partner behind A Plus House, shaping direction, thinking through what comes next, and building the systems to get there. Including a new online learning platform now in development.

"What stands out about Maris is how fast she understands things and how fast she delivers. When something needs to get done, it gets done."

— Thomas Alemayhu, Founder
— Case 02 Operational engine

SivenX: Property Maintenance

The operational engine behind this growing maintenance business. The team handles the physical work; I built everything behind it: service offering, ordering tools, online presence, and the systems that keep the day-to-day running.

Working with you

"Not standing in front of the business. Sitting next to it, thinking through it with you."

03 — How it works

A calm, clear way forward.

From the first conversation to the work itself: no pressure, no commitment until we both agree.

  1. 01

    Free mini business review

    Answer a few quick questions. I review them myself and send a short, practical look at where your time is leaking.

  2. 02

    Optional intro call

    If it feels useful, we talk through what's stuck. No pressure, no pitch.

  3. 03

    A clear written proposal

    Scope, timeline, and price in writing. You decide if and when to start. No commitment.

  4. 04

    We get to work

    At a pace that fits you and your business.

04 — Pricing

Honest pricing, scoped to you.

A few ways we usually work together. Where you start depends on what's getting in the way.

Start with the free mini review. If you want a deeper outside look and a written action plan, the Business Clarity Review (€390) is the paid next step.

Prices are shown without ALV, which is added on the invoice.

Start here

Business Clarity Review

€390 · fixed price

An outside look at how your business actually runs. You don't need to prepare anything or clean anything up first. Messy is the normal starting point.

We meet for about 90 minutes, online or in person, and walk through your real day: where enquiries come in, how customers get answered, where information lives, what you do manually, what exists only in your memory, and how you keep track of money in and obligations out. Then I go through it all from the outside.

What you get, within one week

  • A short written review of how your business runs today, and where time, money, and customers are leaking
  • The 3–5 changes that would make the biggest difference, in priority order
  • A simple plan you can act on, with me or without me

No commitment beyond the review. Some owners take the plan and do it themselves. Some ask me to build the fixes. Both are fine.

Book your Clarity Review

Setting up your systems

From €800 · based on your review

Once we understand what's slowing the business down, I put the right systems, structure, and ways of working in place. Every business is different, so the work depends on what yours actually needs.

Typical projects might include

  • Organising your business information so nothing gets lost
  • Reducing manual work and connecting tools that don't talk to each other
  • A money overview: what's coming in, what's due, and Finnish obligations (ALV, YEL, ennakkovero) in one place
  • Bringing structure to a new website, service, or project

After the free intro call, you'll receive a written proposal with the exact scope, timeline, and price before any work begins. Any additional work is always discussed and approved first.

Ongoing Strategic Support
From €300–800/month

Ongoing support for business owners who want a thinking partner to keep improving, organising, and moving things forward.

This can include: regular planning calls, improving workflows over time, troubleshooting as you go, and support with launches and bigger changes.

Not sure where you'd start? That's exactly what the free call is for.

Maris, founder of Asoleia, working
05 — About

Maris Vene.The thinking partner behind Asoleia.

I've always been someone who sees the bigger picture, connecting the dots and spotting where things could work better. Most of what I do is operational: workflows, customer flow, and the everyday coordination that holds a business together. And because I run my own business in Finland, I know the practical side of getting things working here.

My strength is seeing where things feel unnecessarily complicated, the small stuff that quietly drains energy: a customer message buried for days, a spreadsheet that slowly turned into a monster. Most of it isn't dramatic. But most of it is fixable.

I especially enjoy working with women and foreign entrepreneurs in Finland. I'm also a mother of four, which is where I got good at keeping many things running at once. My goal is simple: to help you feel less overwhelmed and more confident in how your business runs.